I first heard the term Salon Culture about 15 years ago, back then I did not really understand what it meant. Now I understand it is the very essence of any Salon Business, it is the very core of what makes a salon successful or not.
Where does this culture come from? Only one place, YOU, the salon owner. Salon culture flows from you, you create it , you mould it , you make it, so be careful make sure you are creating the right sort of culture to make your salon thrive. It is important to have a clear picture of the type of culture you wish to create, and then you need to be 100% consistent in your behaviour because any cracks in your consistency will be exploited by your team.
So what makes a winning culture
- Shared Vision
- Shared Core Values
- Team Building
- Kaizen – An Environment of Constant Learning
- Fairness and Compassion
- Going the Extra Mile
- Having Fun
- Being the Best YOU
- Guidelines to Greatness
- Performance Standards
- Salon Manuals and Systems
- Fun (again)
Each of these elements need to be worked on and ideally documented so that everyone is on the same page.
Signs of a Poor Salon Culture
Be careful to watch out for the tail tail signs of a poor culture within any business, such as:
- A lot of Sickness
- Lack of Teamwork
- Failure to comply with salon standards
- Sitting around in the staff room
- Gossip and hearsay
- Customer dissatisfaction and low re bookings
The salon culture is the heart of your business. Take care of it and the salon will take care of itself, you will have a happy, productive , supportive team and happy clients receiving a professional, consistent and enjoyably experience. I am a great believer in visualisation, spending a few moments each day or week visualising how you want your salon will ensure you get the salon you want.